GN PORTFOLIO BOOK
CONCEPT + BRANDING + DESIGN
TO ENCAPSULATE HIS (THUS FAR) STORIED 10 year CAREER A NIKE GRAHAM NEARN WAS LOOKING TO ARCHIVE HIS WORK PORTFOLIO. AS DESIGNER SARA SJOL's FORMER MARKETING DIRECTOR AT NIKE.
We Began with designing a defining mark for Graham. As his name may suggest he's a fastidiously posh brit known for his ability to tell compelling stories, hone in on target markets and deliver fresh designs with High sell thROUGH.
Graham sough a design with a clean look and natural movement.
Rounded edges where used to create flow theroughout the letterface.